# BRAYE

- **Website:** <https://braye.co.kr>
- **Primary alias:** `braye.co.kr`

## Description

BRAYE is a beauty brand from South Korea that presents “Rough Beauty,” a distinctive approach to beauty defined by an effortless, sensory appeal. Its philosophy celebrates personal style and beauty that feels cool, casual, and individual rather than merely momentary. The brand invites customers to uncover a timeless look and express themselves in their own way.

BRAYE’s range covers several beauty categories, including lip products, complexion base, perfume, nail products, and accessories. Featured items include Thin Water Blur Tint, Thin Glow Tint, and an overlip pencil, with the website highlighting its tints as best sellers. Customers can browse the full collection through the official online store, which also features brand promotions, events, product reviews, and customer support.

The official website is operated by Egnis Co., Ltd. and offers online shopping services, order and delivery tracking, and customer inquiries through its support channels. BRAYE combines a focused beauty identity with a varied product selection, encouraging customers to explore makeup and personal style with a relaxed, individual sensibility.

## Industries

- 🏝 Lifestyle
- 🏝 Beauty and Cosmetics _(under Lifestyle)_

## Links

- [instagram](https://instagram.com/braye.official)
- [twitter](https://twitter.com/braye_official)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idW8yHxeMU/w/820/h/124/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792747868134)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idW8yHxeMU/w/100/h/100/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792747868410)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| White | #ffffff | light |
| Tamarillo | #a41331 | accent |

## Fonts

- Ballinger Condensed — asset _(custom)_
- Arial — asset _(custom)_

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_Source: <https://brandfetch.com/braye.co.kr>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._