# Informa TechTarget

- **Website:** <https://brighthand.com>
- **Primary alias:** `brighthand.com`
- **Employees:** 2+
- **Location:** Newton, Massachusetts, United States

## Description

TechTarget is a leading brand that helps companies achieve success in the ever-evolving tech market. They specialize in providing strategy and go-to-market (GTM) expertise to help businesses stay ahead of the competition. With a detailed understanding of market opportunities and customer needs, TechTarget helps companies develop and execute effective GTM strategies. TechTarget offers a range of solutions to support businesses in reaching their GTM objectives. These solutions include Account-Based Marketing (ABM/ABX), Tech Marketing, Partner Marketing, and Tech Sales. Through these offerings, TechTarget enables businesses to enhance target account lists, engage target accounts, generate better leads, drive in-person event attendance, and enable sales and channel growth. TechTarget's products, such as Priority Engine, Custom Content, BrightTALK Webinars & Virtual Events, and Contact Data Services, provide businesses with the tools they need to generate high-quality leads and improve sales enablement. With a strong focus on strategy, expertise, and market insights, TechTarget is the go-to brand for companies looking to optimize their GTM strategies and achieve business outcomes in the tech industry.

## Industries

- 📊 Business and Consumer Services
- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 🖥 Computers Electronics and Technology
- 🖥 Advertising Networks _(under Computers Electronics and Technology)_

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idWmVOHfts/w/1719/h/313/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740506214751)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Shark | #202124 | dark |
| White | #ffffff | light |
| Royal Blue | #1a73e8 | accent |

## Fonts

- Aleo — asset _(google)_
- Roboto-Regular — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idWmVOHfts/w/1128/h/191/idrd6-nNyC.jpeg?c=1bxid64Mup7aczewSAYMX&t=1749432469905)

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_Source: <https://brandfetch.com/brighthand.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._