# Bsmart

- **Website:** <https://bsmart.co.za>
- **Primary alias:** `bsmart.co.za`
- **Founded:** 1947
- **Employees:** 51+
- **Location:** Cape Town, Western Cape, South Africa
- **Company kind:** PUBLIC COMPANY

## Description

With over 20,000 cardholders and an annual turnover exceeding R1 billion, bsmart offers a multitude of benefits to its members. By utilizing their bsmart card, members can enjoy exclusive discounts and cashback at more than 10,000 retail outlets across the country. Established in 1947 as the State Employees' Buy-Aid Association (SEBAA), Cape Consumers (Pty) Ltd, now operating under the brand name bsmart, has undergone tremendous growth. The company's primary objective is to negotiate discounts with top retailers in South Africa, enabling its members to save money on their purchases. With a network of over 12,000 participating retailers nationwide, bsmart offers unparalleled convenience and savings. From everyday household items to luxury goods and services, there is no limit to what you can obtain with the bsmart card. Many major retailers have established long-standing partnerships with bsmart, ensuring a continuous array of discounts and benefits for our valued cardholders. Join bsmart today to unlock a world of savings and elevate your shopping experience.

## Industries

- 💰 Finance

## Links

- [facebook](https://facebook.com/bsmart.co.za)
- [linkedin](https://linkedin.com/company/bsmartsa)
- [instagram](https://instagram.com/bsmart_za)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idwz_DduLi/w/2883/h/676/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1774114769391)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idwz_DduLi/w/500/h/500/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1774114769508)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Endeavour | #0068b3 | accent |
| Black | #000000 | dark |
| Tan Hide | #faa05a | light |

## Fonts

- calibri — asset _(custom)_
- Source Sans Pro — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idwz_DduLi/w/1128/h/191/idgRb_B9hi.jpeg?c=1bxid64Mup7aczewSAYMX&t=1774114769601)

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_Source: <https://brandfetch.com/bsmart.co.za>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._