Chilterns AONB is a brand that showcases the remarkable beauty and distinctive character of the Chilterns landscape. As an official 'Area of Outstanding Natural Beauty (AONB),' it is designated for its national importance and offers the same level of landscape quality and protection as our National Parks. The main purpose of the AONB designation is to conserve and enhance the natural beauty of the area, which includes geological, ecological, and cultural heritage features.

The Chilterns AONB is a living, working landscape that contributes over £16 billion to the national economy annually. With over two-thirds of England's population living within half an hour's drive, it attracts approximately 150 million visitors each year, who collectively spend more than £2 billion. The brand is associated with the National Association for AONBs, which promotes the conservation, enhancement, and enjoyment of AONBs and protected areas across the UK.

The Chilterns AONB is known for its panoramic views of the dramatic chalk escarpment, intimate valleys, rolling fields, and a rich natural tapestry of hedgerows, trees, orchards, and parklands. It is one of the most accessible protected landscapes in Europe, offering tranquility, unspoiled countryside, and dark skies within easy reach of 10 million people. This landscape is home to scarce and threatened species, ancient woodlands, and nine precious chalk streams.

Additionally, the Chilterns AONB boasts a diverse archaeological landscape, ample common lands, a network of rights of way, and a rich industrial and architectural heritage. The Chilterns AONB is managed by the Chilterns Conservation Board, which works towards conserving and enhancing this beautiful and unique landscape. Their management plan guides the vision, policies, and actions for the AONB, ensuring its preservation and enjoyment for current and future generations.

They collaborate with local communities, public bodies, and partners to implement the plan and shape key policies and processes affecting the area. Overall, Chilterns AONB provides a gateway to an exceptional natural and cultural heritage, offering visitors a memorable and enriching experience