# Mercy For Animals

- **Website:** <https://chooseveg.com>
- **Primary alias:** `chooseveg.com`

## Description

Mercy For Animals is a leading nonprofit organization dedicated to promoting compassionate food choices and fostering a plant-based lifestyle. Through their initiative, ChooseVeg, they offer a wide range of resources to help individuals transition to a plant-based diet. Users can access free recipes, meal tips, and personalized meal plans tailored to diverse tastes and dietary needs. Mercy For Animals also provides support for those seeking delicious meat-free options at restaurants, along with connections for food industry leaders in need of consulting on plant-based offerings. Their mission emphasizes the importance of kindness to animals, inspiring people to make ethical food choices. In addition to their educational resources, Mercy For Animals encourages donations to sustain their efforts in promoting veganism and animal welfare. By advocating for more plant-based meal availability and offering direct assistance through caring food coaches, Mercy For Animals is committed to making the world a kinder place through food choices that respect animal welfare and the environment.

## Industries

- 🍔 Food and Drink
- 🍔 Vegetarian and Vegan _(under Food and Drink)_
- 🎗 Community and Society
- 🎗 Philanthropy _(under Community and Society)_

## Links

- [twitter](https://twitter.com/MercyForAnimals)
- [pinterest](https://pinterest.com/@mercyforanimals)
- [instagram](https://instagram.com/mercyforanimals)
- [facebook](https://facebook.com/mercyforanimals)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/id6DXW_wyG/w/820/h/171/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1719626442832)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id6DXW_wyG/w/320/h/320/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1780649579645)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Sea Buckthorn | #f8a83e | accent |
| Outer Space | #32373c | dark |
| White | #ffffff | light |

## Fonts

- Poppins — asset _(google)_
- sans-serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id6DXW_wyG/w/1500/h/500/idZ0d2NIOa.jpeg?c=1bxid64Mup7aczewSAYMX&t=1780649579838)

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_Source: <https://brandfetch.com/chooseveg.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._