# Conversion Capital

- **Website:** <https://conversioncapital.com>
- **Primary alias:** `conversioncapital.com`
- **Founded:** 2015
- **Employees:** 2+
- **Location:** New York, New York, United States
- **Company kind:** PARTNERSHIP

## Description

Conversion Capital is a venture capital firm investing in transformative businesses at the center of the global economy. Since 2015, the firm has backed early-stage companies in software, artificial intelligence and machine learning, and cloud infrastructure, with a long-term approach to helping founders build category-defining businesses. Its portfolio spans areas such as expense management, software engineering, mortgage infrastructure, lending, and machine learning tools.

Conversion Capital works with entrepreneurs from the earliest stages, offering guidance and resources to help them navigate opportunities, trends, and challenges as they grow. The firm also shares perspectives on technology and finance through research, articles, and other insights, and highlights the progress of its portfolio companies through company profiles and press updates.

Beyond investing, Conversion Capital runs Conversion Labs, a fellowship program for people interested in science and technology. The program welcomes participants of all ages and backgrounds, offering hands-on projects, events, and opportunities to connect with peers. The firm operates from San Francisco, New York, and Washington, D.C.

## Industries

- 💰 Investing _(under Finance)_
- 💰 Finance

## Links

- [linkedin](https://linkedin.com/company/conversion-capital)
- [medium](https://medium.com/@ConCap)
- [crunchbase](https://crunchbase.com/organization/conversion-capital-llc)
- [twitter](https://twitter.com/ConversionCap)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idfGjCyuRz/w/364/h/364/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790697336340)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idfGjCyuRz/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790697336432)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Sherpa Blue | #004a59 | dark |
| Malibu | #8ed1fc | light |
| Cerulean | #0693e3 | accent |

## Fonts

- Unna — asset _(google)_
- var(--body-font) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idfGjCyuRz/w/1500/h/500/idRRp9NhOV.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790697336615)

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_Source: <https://brandfetch.com/conversioncapital.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._