# Child Poverty Action Group

- **Website:** <https://cpag.org.nz>
- **Primary alias:** `cpag.org.nz`
- **Founded:** 1994
- **Employees:** 2+
- **Location:** Auckland, Auckland, New Zealand
- **Company kind:** NON PROFIT

## Description

Child Poverty Action Group NZ is an independent, registered charity that aims to eliminate child poverty in Aotearoa New Zealand through research, education, and advocacy. Founded in 1994, they focus on producing research about the causes and effects of poverty on children and their families, using this to inform public discussion and promote evidence-based responses. They are funded entirely by grants from charitable trusts and public donations. Their work covers a range of issues including health, housing, education, taxation, disability, employment, and income support. Child Poverty Action Group NZ does not directly provide services to families, but instead focuses on influencing policy and debate to create lasting change. They have a strong commitment to honoring te Tiriti O Waitangi and work collectively to uphold the mana of all children and ensure they flourish. With support from generous New Zealanders, trusts, and foundations, Child Poverty Action Group NZ is dedicated to creating an Aotearoa where all children flourish, free from poverty.

## Industries

- 🎗 Philanthropy _(under Community and Society)_
- 🎗 Community and Society

## Links

- [twitter](https://twitter.com/cpagnz)
- [instagram](https://instagram.com/child_poverty_action_group_nz)
- [linkedin](https://linkedin.com/company/child-poverty-action-group-nz)
- [facebook](https://facebook.com/cpagNZ)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idl9kLItSK/w/350/h/350/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1772578805650)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idl9kLItSK/w/531/h/436/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1772578805566)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tree Poppy | #fd971f | accent |
| Cod Gray | #1d1d1d | dark |
| Caramel | #ffdfaf | light |

## Fonts

- Helvetica Neue — asset _(custom)_
- Source Sans Pro — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idl9kLItSK/w/1500/h/500/id2HY2QlJr.jpeg?c=1bxid64Mup7aczewSAYMX&t=1772578805825)

---

_Source: <https://brandfetch.com/cpag.org.nz>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._