# Criterion

- **Website:** <https://criterion.org.uk>
- **Primary alias:** `criterion.org.uk`
- **Founded:** 2017
- **Employees:** 11+
- **Location:** Edinburgh, Scotland, United Kingdom
- **Company kind:** NON PROFIT

## Description

Criterion is a not-for-profit brand that collaborates with the financial services industry to create professional standards and improve efficiencies. With almost 30 years of experience, Criterion has been at the forefront of data exchange and movement between organizations. However, their expertise goes beyond driving efficiencies. Criterion is uniquely positioned to facilitate cross-industry engagement, enabling organizations to achieve higher levels of collaboration, reduce costs, and deliver better customer outcomes. Their team, which includes board members and leaders with broad industry representation and expertise, is dedicated to meeting the needs of a rapidly evolving industry. As a brand, Criterion delivers professional standards and governance services for the UK's financial services industry and its customers. With their history of delivering successful standards and their commitment to driving industry innovation, Criterion is a trusted partner in the financial services sector. Stay updated with their latest news and updates by subscribing to their email newsletter. Contact Criterion for more information or visit their website for useful links and resources.

## Industries

- 💰 Finance

## Links

- [linkedin](https://linkedin.com/company/wearecriterion)
- [youtube](https://youtube.com/channel/UCtm3ZfSkIQmXL9ds7naiZJg)
- [twitter](https://twitter.com/CriterionTec)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id3hWq00Nv/w/57/h/57/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1785931261729)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id3hWq00Nv/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1761850869964)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Monza | #cb0044 | accent |
| Deep Sea | #008566 | dark |
| Laser | #ccb778 | light |

## Fonts

- Georgia — asset _(custom)_
- Open Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id3hWq00Nv/w/1500/h/500/id1gFEDt3l.jpeg?c=1bxid64Mup7aczewSAYMX&t=1785931261980)

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_Source: <https://brandfetch.com/criterion.org.uk>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._