# Cruise

- **Website:** <https://cruise.money>
- **Primary alias:** `cruise.money`

## Description

Cruise Money is an India-focused financial technology brand building what it calls “financial superintelligence”: a clearer, more personalised way to understand and manage money. Its app brings a user’s financial picture together, including investments, cashflows, and accounts, then explains what is working, what needs attention, and possible next steps. Rather than leaving people to interpret charts or offering generic advice, Cruise aims to provide practical guidance grounded in their own financial data.

The platform is designed to identify issues such as idle cash, overlapping funds, investment costs, changing spending, and gaps between savings and long-term goals. Its WealthSpan score is intended to show financial direction as well as current status, while ongoing monitoring flags developments that may warrant action. Cruise also describes a 45-day onboarding process that builds a more informed picture over time.

The brand is developing an agentic card, planned to roll out around Diwali 2026, which aims to help users fund purchases using their wider financial situation.

## Industries

- 💰 Finance
- 💰 Financial Planning and Management _(under Finance)_

## Logos & icons

- logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/idtIQdYEZo/theme/dark/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1791004347204)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Victoria | #5f418b | accent |
| Black Rock | #110326 | dark |
| Alabaster | #fafafa | light |

## Fonts

- var(--_typography---foundation--primary) — asset _(custom)_
- Arial — asset _(custom)_

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_Source: <https://brandfetch.com/cruise.money>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._