# Cero

- **Website:** <https://cycledivision.co.uk>
- **Primary alias:** `cycledivision.co.uk`

## Description

Cero Wheels is a UK-focused cycling brand run by people with experience in the British cycling industry, including cyclists, retired athletes and cycling enthusiasts. The company designs and sources components, working with industry experts to assemble products intended to balance strength, weight and durability at a reasonable price. Its products are tested and designed in the UK, with performance needs such as climbing and riding in challenging winds in mind.

The range includes carbon and alloy wheelsets, such as the RC50 and RC35 carbon clinchers and AR24 Evo and AR30 Disc alloy wheels. Cero also offers replacement and conversion parts for its wheels, including cassette bodies compatible with Shimano, Campagnolo and SRAM systems, wheel bearings and end-cap adapters for changing disc wheels between thru-axle and quick-release setups. The site also lists new and used bikes for sale, described as ready to ride. Cero presents its wheel products as designed to support fast, stable performance and a confident riding experience.

## Industries

- 🏈 Sports
- 🏈 Cycling and Biking _(under Sports)_

## Links

- [facebook](https://facebook.com/cerowheels)
- [instagram](https://instagram.com/cerowheels)
- [twitter](https://twitter.com/cerowheels)
- [youtube](https://youtube.com/channel/UC-p8-Amf2TDgm9xgCfcMiIA)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idCrP1Y_o9/w/230/h/51/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793168967382)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idCrP1Y_o9/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793168967475)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Nutmeg | #78482c | accent |
| Carmine | #a70015 | dark |
| Di Serria | #dda05b | light |

## Fonts

- var(--font-heading-family) — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idCrP1Y_o9/w/1500/h/500/idB6RrrS4N.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793168967616)

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_Source: <https://brandfetch.com/cycledivision.co.uk>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._