# DAV Shop

- **Website:** <https://dav-shop.de>
- **Primary alias:** `dav-shop.de`

## Description

The DAV Shop is the online store of the Deutscher Alpenverein e.V. (German Alpine Club), offering books, maps, clothing and equipment for mountain and outdoor activities. Its catalogue includes maps, guides, literature and calendars, alongside apparel and gear for women, men and children. Equipment ranges from backpacks, trekking poles and sleeping bags to bottles, hiking accessories, navigation and lighting products, climbing and via ferrata gear, and safety equipment for snow and ice. The shop features DAV-branded designs as well as products from other outdoor brands, including Deuter, Mountain Equipment, P.A.C., Nalgene and Cocoon. Featured items include merino and functional shirts, organic-cotton sweaters, recycled-material jackets, a tour backpack and outdoor essentials. Products are presented with separate prices for DAV members and non-members, and the site highlights new arrivals and sale offers. Customers can browse by product category, manage an account and access service information, including FAQs, delivery costs and returns guidance. The shop is operated from the German Alpine Club’s Munich address and provides contact details for customer enquiries.

## Industries

- 🛍 E-commerce and Shopping
- 🎸 Hobbies and Leisure
- 🎸 Camping Scouting and Outdoors _(under Hobbies and Leisure)_
- 🗺 Reference Materials
- 🗺 Maps _(under Reference Materials)_

## Links

- [instagram](https://instagram.com/deutscheralpenverein)
- [facebook](https://facebook.com/deutscher.alpenverein.dav)
- [twitter](https://twitter.com/dav_alpenverein)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idAISA9exF/w/820/h/179/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791217075916)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idAISA9exF/w/960/h/960/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791217076118)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Pale Sky | #707680 | accent |
| Buddha Gold | #ca9c00 | dark |
| White | #ffffff | light |

## Fonts

- Fira Sans Condensed — asset _(google)_
- Fira Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idAISA9exF/w/1500/h/500/idnTkruWw8.jpeg?c=1bxid64Mup7aczewSAYMX&t=1725877010918)

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_Source: <https://brandfetch.com/dav-shop.de>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._