# DAY

- **Website:** <https://day.dk>
- **Primary alias:** `day.dk`
- **Founded:** 1997
- **Employees:** 51+
- **Location:** Copenhagen, Capital Region, Denmark
- **Company kind:** PRIVATELY HELD

## Description

DAY Birger et Mikkelsen is a Copenhagen-based brand founded in 1997. With a unique mission to empower a woman's everyday life, they offer crafted collections that are accessible and personal. The brand is democratic in functionality, bohemian in mindset, curated in details, and sexy in feeling. They deliver reimagined classics, strong sartorial choices, and everyday affordable luxury to independent women. DAY crafts curated pieces of clothing for women who know what they want and when they want it. Their purpose is to empower women every day with selected pieces that underline their personality and allow them to be as strong on the outside as they feel on the inside. The new DAY collection is all about products that have been touched by human hands – from one person to another. Their Spring Summer 23 collection combines excellent design choices with sharp silhouettes and desirable fabrics. The items perfectly balance aesthetics and function, making them ideal for the modern woman's life. From enduring trench coats with reflective piping and frills to utility pants with a worn-in look, the collection offers a sophisticated yet casual style. The DAY woman's wardrobe is complete with impeccable suits, oversized sleeves, and accentuated waists. The collection also includes handcrafted details, bohemian bouclé fabrics, and a color palette centered around classic neutrals mixed with enticing nuances. DAY Birger et Mikkelsen truly embodies a brand that empowers women to feel feminine, strong, smart, and sexy in their everyday lives.

## Industries

- 🛍 E-commerce and Shopping

## Links

- [instagram](https://instagram.com/daybirgeretmikkelsen)
- [facebook](https://facebook.com/DAYBirgeretMikkelsen)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idhrfKAJaV/w/400/h/100/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1786461244803)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idhrfKAJaV/w/960/h/960/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1786461245031)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Shark | #2c2f31 | dark |
| Seashell | #f1f1f1 | light |
| Cobalt | #0052b4 | accent |

## Fonts

- -apple-system — asset _(system)_
- Helvetica — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idhrfKAJaV/w/720/h/961/idViYiBI5D.jpeg?c=1bxid64Mup7aczewSAYMX&t=1664957553341)

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_Source: <https://brandfetch.com/day.dk>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._