# Dear Lyla

- **Website:** <https://dearlyla.com>
- **Primary alias:** `dearlyla.com`
- **Founded:** 2019
- **Employees:** 2+
- **Location:** Singapore, Singapore
- **Company kind:** PRIVATELY HELD

## Description

Dear Lyla SG is a Singapore-based fashion brand that was founded in 2019 by two friends with a shared passion for fashion. Their goal is to bring joy and happiness to their customers through their clothing. With the belief that the right clothing can make a difference in one's image and self-confidence, Dear Lyla aims to make a positive impact on customers' lives. Understanding what women look for in clothing, the brand focuses on creating pieces that are comfortable, affordable, practical, and ultimately make women look and feel beautiful. Their wide range of styles includes tops, bottoms, dresses, outerwear, and accessories, suitable for various occasions such as workwear, casual wear, and weekend must-haves. Whether it's an important job interview, a first date, or simply wanting to shine in everyday life, Dear Lyla's collections are designed to make every moment special and memorable. Experience the confidence and comfort that their clothes provide, and embrace your own beautiful style with Dear Lyla.

## Industries

- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [facebook](https://facebook.com/dearlyla.sg)
- [instagram](https://instagram.com/dearlyla.sg)
- [linkedin](https://linkedin.com/company/dear-lyla-sg)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idEhcuMvZy/w/960/h/960/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1772684911498)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idEhcuMvZy/w/500/h/149/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1772684911316)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| My Pink | #d6a093 | accent |
| Tall Poppy | #aa2834 | dark |
| Spring Wood | #f8f4f0 | light |

## Fonts

- Abhaya Libre — asset _(google)_
- Urbanist — asset _(custom)_

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_Source: <https://brandfetch.com/dearlyla.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._