DedCool is a brand that offers a unique and modern approach to fragrance. Founded by Carina Chaz, who grew up in a Los Angeles household with a deep knowledge of clean beauty and wellness, DedCool aims to reshape the way fragrance is defined and experienced. Carina's passion for scent and her rejection of the traditional fragrance industry led her to create a brand that empowers individuals to customize and build their own scent wardrobe.

DedCool's collection includes a range of products infused with fragrance, from laundry detergent to car fresheners, allowing scent to be integrated into your everyday life. The brand believes in the power of personalization and encourages individuals to layer their fragrances for a truly unique scent experience. Moreover, DedCool is committed to sustainability.

Their products are created with vegan and cruelty-free ingredients, and all formulations are water-free, ensuring a higher concentration of plant extracts. The brand's manufacturing and warehousing facilities are also certified carbon neutral, and 1% of all sales are donated to environmental nonprofits through the 1% For The Planet initiative. With DedCool, you can indulge in fragrances that not only smell good but also make you feel good, all while contributing to a healthier planet