Design Observer is a brand that focuses on promoting accessible design. They understand the challenges of including accessible elements in design and help brands navigate this field. Design Observer believes that accessibility should be a fundamental aspect of design, and they work with companies to improve their marketing and products to be more inclusive for all consumers, including those with disabilities.

They have collaborated with reputable organizations like the Braille Institute of America, the Metropolitan Transportation Authority in New York, and Westfield, the mall operator, to ensure that their design work is accessible to everyone. Despite the challenges of maintaining a certain aesthetic while incorporating elements of accessibility, Design Observer believes that accessibility and aesthetics are not mutually exclusive. By working closely with their clients, they find innovative design solutions that are both inclusive and visually appealing