The Global Disinformation Index (GDI) is a groundbreaking brand dedicated to disrupting the business model of disinformation. In today's internet landscape, engagement is often rewarded over content quality, leading to the spread of harmful misinformation. GDI recognizes the urgent need for transparent and independent disinformation risk ratings across the open web.

By providing neutral ratings, GDI empowers commercial companies, researchers, policymakers, and advertising technology companies to make informed decisions and ensure that advertisers' money and brands do not support high-risk websites. GDI operates on the principles of neutrality, independence, and transparency. They are non-political, nonpartisan, and operate globally, partnering with organizations worldwide.

Unlike other organizations, GDI does not accept funding from media or technology companies, ensuring their independence. Their research methodologies and funding sources are made public, and they provide an open appeals process for sites contesting their risk assessment. Through their commitment to combating disinformation and its harms, GDI is redefining the fight against misinformation and providing the necessary tools for stakeholders to navigate this ever-changing landscape