# Diversity [diversitylab.it] - **Website:** - **Primary alias:** `diversitylab.it` - **Founded:** 2013 - **Employees:** 2+ - **Location:** Milano, Milano, Italy - **Company kind:** NON PROFIT ## Description Diversity Lab is a foundation that was established in 2013 as an association and has since evolved into a leading force in promoting inclusive culture. Their mission is to advocate for a diverse world that values and recognizes differences as valuable assets for both individuals and businesses. Through communication, research, monitoring, training, consultancy, and advocacy, Diversity Lab collaborates with a wide range of partners, including universities, research institutions, organizations, and national and international NGOs. One of their key projects is the Diversity Media Watch (DMW), which annually monitors Italian media by analyzing news from diversity and inclusion-focused websites, television programs, and movies, as well as observing social media channels of industry associations. The results of this research, along with the qualitative assessments of the judging panel, form the basis of the Diversity Media Awards (DMA), which recognize outstanding productions, broadcasters, publishers, and individuals who have effectively narrated inclusion-related themes. Diversity Lab also collaborates with Focus Management, a specialized consulting firm in trust and branding, to analyze consumer perceptions of brand inclusivity and their real commitment to diversity and inclusion. This collaboration has led to the development of the Diversity Brand Index, which takes a holistic approach to diversity and integrates marketing and branding perspectives. The main objectives of the Diversity Brand Index are to understand the experiences of the target market regarding brand diversity and inclusion efforts, measure the impact of consumer perceptions on brand loyalty and Net Promoter Score, and raise awareness among companies about their social responsibilities in creating inclusive cultures, both internally and as perceived by consumers. The results of these research initiatives are shared during the Diversity Brand Summit, where the most inclusive company for the target market receives the prestigious Diversity Brand Award. To learn more about Diversity Lab, you can access their statute and articles of association on their website. Overall, Diversity Lab is committed to fostering inclusivity within organizations, accelerating innovation and business growth by harnessing the power of diversity, and recognizing and celebrating brands that drive positive change in the realm of diversity and inclusion. ## Industries - 📊 Business and Consumer Services ## Links - [youtube](https://youtube.com/channel/UCdot4orxgq8IVRr6E-CNt_w) - [twitter](https://twitter.com/diversitylab) - [instagram](https://instagram.com/diversitylab) - [linkedin](https://linkedin.com/company/diversity-diversitylab-it-) - [facebook](https://facebook.com/diversitylab.it) ## Logos & icons - logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idm18rbKA8/w/7192/h/1347/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1757561926623) - icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idm18rbKA8/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1757561926738) ## Colors | Name | Hex | Theme | | --- | --- | --- | | Cerise | #e73e97 | accent | | Mine Shaft | #272727 | dark | | White | #ffffff | light | ## Imagery - banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idm18rbKA8/w/1536/h/396/idaJ54FJwQ.jpeg?c=1bxid64Mup7aczewSAYMX&t=1757561926910) --- _Source: _ _See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._