# Old South Apparel

- **Website:** <https://downsouthco.com>
- **Primary alias:** `downsouthco.com`

## Description

Old South Apparel celebrates the Southern way of life by providing a diverse range of clothing and accessories that reflect traditional values and contemporary style. The brand is dedicated to preserving the heritage that shapes Southern culture, offering high-quality products made in the USA. Their extensive collection includes various T-shirts—short sleeve, long sleeve, and performance options—along with outerwear, swimwear, and a unique selection of hats including trucker, flatbill, and flexfit styles. 

Old South also caters to pet lovers with dog collars and leashes, and provides lifestyle accessories like belt buckles, drinkware, and leather goods. For added enjoyment, customers can join the Mystery Hat Club or explore seasonal collections. With an emphasis on quality and local craftsmanship, Old South Apparel is the go-to destination for those seeking to embody the spirit of the South through their wardrobe. Whether for a casual outing or outdoor adventures, Old South Apparel combines style with functionality to meet the needs of its community.

## Industries

- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏝 Lifestyle
- 🛍 E-commerce and Shopping
- 📊 Textiles _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [twitter](https://twitter.com/oldsouthapparel)
- [instagram](https://instagram.com/oldsouthapparel)
- [facebook](https://facebook.com/oldsouthapparel)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idsz2KSelq/w/215/h/48/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1756332464479)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idsz2KSelq/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1756332464609)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Flush Mahogany | #cf3b47 | accent |
| Log Cabin | #1a1b18 | dark |
| White | #ffffff | light |

## Fonts

- var(--font-heading-family) — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idsz2KSelq/w/1500/h/500/idzyl-bZm1.jpeg?c=1bxid64Mup7aczewSAYMX&t=1756332464790)

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_Source: <https://brandfetch.com/downsouthco.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._