# DUR Schmuck

- **Website:** <https://dur-schmuck.de>
- **Primary alias:** `dur-schmuck.de`

## Description

DUR Schmuck GmbH is a German jewelry brand established in 1984, creating designs inspired by personal stories, memories, and northern German coastal life. Its collections combine 925 sterling silver, with selected options in 14-karat gold, and distinctive materials such as real beach sand, volcanic sand, amber, mother-of-pearl, coral, shells, and pearls. Products include rings, necklaces, pendants, earrings, bracelets, beads and charms, and watches, including sand-filled designs. The range spans maritime jewelry, regional pieces, city rings, and themed collections, with more than 3,000 designs representing over 250 locations in Europe. DUR also offers personalized, custom-made pieces featuring the coordinates of a meaningful place. Its jewelry is intended to celebrate individuality and keep treasured experiences close. The company serves jewelers and goldsmiths, and the products and offers shown on its website are exclusively for business customers; direct consumer orders cannot be placed there. DUR highlights sterling silver, personal service, fair trade, and environmental responsibility, and supports selected environmental and local initiatives.

## Industries

- 🏝 Lifestyle
- 🏝 Jewelry and Luxury Products _(under Lifestyle)_

## Links

- [facebook](https://facebook.com/DURschmuck)
- [instagram](https://instagram.com/durschmuck)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idwVqvj5q2/w/820/h/384/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793785539211)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idwVqvj5q2/w/2048/h/2048/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793785539574)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Chicago | #585857 | accent |
| Black | #000000 | dark |
| Antique Brass | #c38367 | light |

## Fonts

- Lato — asset _(google)_
- Helvetica Neue — asset _(custom)_

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_Source: <https://brandfetch.com/dur-schmuck.de>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._