# EESUp - **Website:** - **Primary alias:** `eesup.com` - **Founded:** 2020 - **Employees:** 2+ - **Location:** Johannesburg, Gauteng, South Africa - **Company kind:** PRIVATELY HELD ## Description EESUp is a global community dedicated to changing the way the world tackles poverty. Based in South Africa, a country known for its diverse population and the principle of Ubuntu (meaning "I am because we are"), EESUp aims to empower and uplift individuals who have been socially and economically oppressed. Despite the end of apartheid, South Africa continues to face significant challenges in lifting its citizens out of poverty. EESUp recognizes this and strives to address the issue through their concept of common prosperity, which promotes capitalism without greed. Their vision is to create equity in income and wealth distribution by providing economic empowerment opportunities that lead to shared consumer ownership. As the most unequal country in the world, South Africa's bottom 50% of the population earns only 10% of the country's income, while the top 10% earns 60% and owns 90% of the wealth. EESUp believes in enriching people and avoiding excessive differentiation between the rich and the poor, aligning with the principles of Confucianism. Join EESUp in their mission to create a more equitable and prosperous world for all. ## Industries - 🍔 Groceries _(under Food and Drink)_ - 🍔 Food and Drink ## Logos & icons - logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id3-q6lkqe/w/338/h/100/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1774251780661) ## Colors | Name | Hex | Theme | | --- | --- | --- | | Jacksons Purple | #203f9a | accent | | Outer Space | #32373c | dark | | White | #ffffff | light | ## Fonts - Raleway — asset _(google)_ - var( --e-global-typography-text-font-family ) — asset _(custom)_ --- _Source: _ _See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._