Eidai Corporation, founded in 1915, is a Japanese company specializing in the manufacturing and distribution of toys and games. The company's headquarters are located in Tokyo, Japan. Initially starting as a manufacturer of educational toys, Eidai expanded its product range over the years, becoming known for its high-quality die-cast model cars and other collectible toys.

Eidai offers a wide range of products, including model cars, trading cards, action figures, and board games. The company is particularly renowned for its intricate and detailed die-cast model cars, which have gained a significant following among collectors worldwide. Eidai's products are designed to cater to both children and adult enthusiasts.

On a global scale, Eidai has successfully established partnerships and subsidiaries. One of its notable joint ventures is with the American company, Mattel Inc. This joint venture resulted in the launch of the popular Hot Wheels brand in Japan.

Eidai also formed partnerships with various international toy manufacturers, allowing them to distribute their products in the Japanese market. In terms of market position, Eidai has remained a prominent player in the global toy industry. Its die-cast model cars are highly regarded for their accuracy and attention to detail, often challenging established competitors in the market.

The company's commitment to quality and innovation has helped it maintain a strong presence in both domestic and international markets. Throughout its history, Eidai has experienced several key events and achievements. In the 1970s, the company expanded its product lineup to include licensed character toys, capitalizing on the popularity of iconic characters such as Ultraman and Kamen Rider.

This move proved successful, contributing to Eidai's growth and market recognition. As of the latest updates, Eidai continues to focus on manufacturing high-quality toys and games. While specific information about the brand's latest achievements or changes in strategy is not available, the company maintains its reputation for producing detailed collectible toys appreciated by enthusiasts globally.

In conclusion, Eidai Corporation is a long-standing Japanese company known for its toys and games, with a particular emphasis on die-cast model cars. With its headquarters in Tokyo, the company has established a strong global presence through partnerships and subsidiaries. Eidai's commitment to quality and innovation has helped it maintain its market position despite competition, providing collectors and toy enthusiasts with meticulously crafted products