# Electrolux

- **Website:** <https://electrolux.com.au>
- **Primary alias:** `electrolux.com.au`
- **Employees:** 1,001+
- **Location:** Heatherton, Victoria, Australia

## Description

Electrolux is a well-known household appliance manufacturer with a strong presence in Australia. The company has a rich history dating back to 1914 when Electrolux first entered the Australian market. Its headquarters are located in Mascot, New South Wales. The main products offered by Electrolux Australia include refrigerators, dishwashers, washing machines, dryers, ovens, cooktops, air conditioners, and vacuums. The company is committed to providing innovative and energy-efficient appliances that enhance the quality of life for consumers. On a global scale, Electrolux operates in more than 150 countries and has manufacturing plants in over 30 locations. The company has established noteworthy subsidiaries, joint ventures, and partnerships to expand its reach and enhance its product offerings. One such example is the acquisition of Anova, a leading provider of sous vide cookers, which further strengthened Electrolux's presence in the kitchen appliance market. Electrolux holds a prominent position in the global appliance industry. It has consistently been ranked as one of the top appliance manufacturers worldwide, with a strong market share and revenue growth. The company faces competition from major players like Whirlpool, Bosch, and Samsung but has managed to maintain its competitive edge through continuous innovation and strategic partnerships. In terms of major events and achievements, in 2018, Electrolux introduced a new strategy, focusing on enhanced customer experience, digitalization, and sustainability. The company aims to leverage technological advancements to streamline operations and offer personalized solutions to consumers. This strategy aligns with Electrolux's commitment to reducing its environmental impact and promoting sustainable practices. As of the latest updates, Electrolux continues to expand its product portfolio and invest in research and development to meet evolving consumer needs. The company remains dedicated to delivering high-quality appliances that combine cutting-edge technology, modern design, and environmental sustainability. In conclusion, Electrolux is a renowned household appliance manufacturer in Australia and worldwide. Its comprehensive product range, global operations, strategic partnerships, and sustainable practices have contributed to its market leadership and growth.

## Industries

- 🛍 E-commerce and Shopping

## Links

- [youtube](https://youtube.com/user/ElectroluxAu)
- [pinterest](https://pinterest.com/@electroluxAU)
- [instagram](https://instagram.com/electroluxanz)
- [linkedin](https://linkedin.com/company/electrolux-pty-ltd)
- [facebook](https://facebook.com/electroluxanz)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/iduXOaSRMe/w/959/h/959/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1784246160910)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/iduXOaSRMe/w/820/h/194/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1784246160702)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| White | #ffffff | light |
| Midnight | #011e41 | accent |
| Scorpion | #565656 | dark |

## Fonts

- Conv_ElectroluxSans_4_Semibold — asset _(custom)_
- Electrolux Sans — asset _(custom)_

## Imagery

- banner _(primary)_ — PNG — [download](https://cdn.brandfetch.io/iduXOaSRMe/w/820/h/312/idItn9GryH.png?c=1bxid64Mup7aczewSAYMX&t=1635920454381)

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_Source: <https://brandfetch.com/electrolux.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._