# Lazada

- **Website:** <https://elfontherun.com>
- **Primary alias:** `elfontherun.com`

## Description

Lazada Group, founded in 2012, stands as Southeast Asia's leading eCommerce platform, with operations spanning Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a vision to serve 300 million customers by 2030, Lazada connects diverse regions through its sophisticated technology, logistics, and payment solutions. As the regional flagship of the Alibaba Group since 2016, Lazada utilizes advanced technology to redefine online shopping experiences.

Offering an extensive selection of products, LazMall, launched in 2018, has become Southeast Asia's largest virtual mall, providing shoppers with access to over 32,000 international and local brands, ensuring authenticity, rapid delivery, and hassle-free returns. Meanwhile, Lazada Marketplace enables retailers to reach millions of customers with tailored tools for growth and distribution across a plethora of categories.

Lazada’s commitment to secure transactions and seamless payment infrastructure positions it as a trusted platform amid varying levels of e-commerce adoption, making shopping both convenient and enjoyable for consumers across the region.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idOHsVvbmN/w/320/h/70/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740335628317)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idOHsVvbmN/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740335628465)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Lima | #89d21d | accent |
| Buttered Rum | #ae7e12 | dark |
| White | #ffffff | light |

## Fonts

- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idOHsVvbmN/w/1500/h/500/idYDyyYDXz.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740335628216)

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_Source: <https://brandfetch.com/elfontherun.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._