Emberlit is a brand that embodies a deep love for wild places and a passion for wilderness survival and primitive living skills. Founded by Mikhail Merkurieff, a relentless tinker and maker, Emberlit aims to design gear that encourages meaningful and fun interaction with nature while honoring old skills. The brand's flagship product, the Emberlit Stove, was the first idea to venture out from Merkurieff's garage and into the world, sparking the launch of MerkWares.

MerkWares, a play on Merkurieff's last name, represents the Stuff I Make concept. The logo features a representation of tooth and talon, symbolizing the skill and knowledge to craft tools. At Emberlit, the goal is to provide gear that allows outdoor enthusiasts to come home with dirt under their nails and the scent of campfire in their clothes, epitomizing a truly fulfilling outing