Er Geng is a renowned Chinese original short video content platform that is shaping the future of the content industry. Founded in November 2014, Er Geng has grown from a local company in Hangzhou to establishing over ten branches across China and even expanding to its own Er Geng Industrial Park. Er Geng Media, one of its subsidiaries, has established a global, city-based, and vertical product matrix in over 30 cities worldwide.

With popular brands like Er Geng Video, Geng City, Mol Fashion, Fan Music Hall, and One Thousand and One Lives, Er Geng Media has garnered over 300 billion global views and received more than 300 professional awards, earning praise from users, industry professionals, and institutions. Committed to producing quality content close to users' lives and values, Er Geng Media has created over 4,000 stories of diverse characters from different backgrounds. Expanding its reach and influence, Er Geng Media is developing urban integrated media by creating localized content in cities like Shanghai, Chengdu, Beijing, and Guangzhou.

With excellent content production capabilities, a comprehensive network distribution matrix, and a robust marketing service system, Er Geng Media provides a range of commercial services such as native video customization, KOL live streaming, matrix dissemination, content marketing, media transformation, and comprehensive solutions. It has collaborated deeply with over 500 well-known domestic and international brands like Alibaba, Universal, JD, L'Oréal, and Unilever. As an essential part of the group strategy, Er Geng Education, through Er Geng Academy and the Ten Thousand Filmmaker Program, aims to build an ecological platform for film and television creators.

It has successfully trained and provided thousands of talents to the industry, with millions of views for student works. In the film and television sector, Er Geng Film Production has undertaken the development, investment, and production of films and television dramas. They have also ventured into celebrity management, film technology, and entertainment marketing.

Er Geng's commitment to catering to diverse spiritual needs has led to the establishment of its cultural and creative business. By integrating content creators with promotion channels, Er Geng is building a collaborative network in the fields of books, courses, exhibitions, and experiential learning, fostering a community of humanistic education. Driving content production with technology, Er Geng has developed the Er Geng Cloud Production Platform, covering the entire video production process and researching AI technologies for automated shooting and editing.

The platform offers a comprehensive video content technology solution, providing a strong support for Er Geng's various businesses and the innovative development of the film and television industry. Er Geng has always been dedicated to public welfare through its short films and initiatives. With nearly 400 public welfare short films, Er Geng has won over 100 awards, reaching more than 2.

5 billion views and prompting widespread discussion in society. Er Geng has collaborated with numerous charitable organizations, including the China Poverty Alleviation Foundation, World Health Organization, World Wide Fund for Nature (WWF), and Shanghai Charity Foundation, on projects related to rural education, disease assistance, cultural preservation, animal protection, poverty alleviation, and care for vulnerable groups. With its unwavering commitment to both creativity and public welfare, Er Geng has become an influential voice in the industry