# ESTO Group

- **Website:** <https://esto.eu>
- **Primary alias:** `esto.eu`
- **Founded:** 2017
- **Employees:** 51+
- **Location:** City Centre, Harjumaa, Estonia
- **Company kind:** PRIVATELY HELD

## Description

ESTO is a dynamic brand that offers innovative financial solutions, with a focus on creating a seamless shopping experience for its customers. They believe that shopping should be fast and flexible for everyone, and they are constantly pushing boundaries to achieve this. Founded in Tallinn, Estonia in 2017 by three sports pals - Mikk, Martin, and Mikk Mihkel - who represented Estonia in national team sports, ESTO brings the qualities of care, passion, and hard work into their services. They have a team that values self-improvement, restlessness, and innovation. With a network of over 3,000 partner shops and offices in five countries, ESTO aims to fix the world's commerce by providing affordable, sustainable, and safe payment solutions. Their mission is to create a new generation of personal payment solutions that are fast, secure, customer-friendly, and functional on every sales channel in the Baltic region. ESTO's vision is to connect buyers to sellers through continuous innovation and smart payment solutions. They have achieved several significant milestones since their inception, such as launching their 3-part payment method SLICE and introducing the Buy Now, Pay Later payment method. With a growing customer base and a commitment to innovation, ESTO is revolutionizing the e-commerce landscape.

## Industries

- 💰 Finance

## Links

- [linkedin](https://linkedin.com/company/esto-group)
- [instagram](https://instagram.com/esto_baltic)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/id9Z1LON7n/w/820/h/285/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1769031876953)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id9Z1LON7n/w/200/h/200/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778321760087)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Fountain Blue | #52beb9 | accent |
| Regal Blue | #013966 | dark |
| Black Squeeze | #fcfdfe | light |

## Fonts

- Arial — asset _(custom)_
- tt hoves — asset _(custom)_
- TT Hoves — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id9Z1LON7n/w/200/h/50/idg_1G4JgU.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778321760163)

---

_Source: <https://brandfetch.com/esto.eu>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._