Eugène Perma Professionnel is a renowned brand that has been leading the industry for 100 years. They embody elegance, audacity, expertise, and authenticity, creating a unique combination of savoir-faire and inventiveness. With a mission to create sustainable beauty for everyone, their expert and committed brands offer a wide range of products and services.

For those looking for vibrant hair color, Eugène Color is the go-to brand, providing ultra-performing formulas and 100% coverage of white hair. If you have blonde, white, or gray hair, Biorène offers iconic and timeless expertise to enhance and rejuvenate your locks. Pétrole Hahn, with its rich heritage, specializes in men's hair care, using natural ingredients to provide vitality and well-being.

Kéranove Naturanove offers permanent hair coloring with high naturalness and exceptional color results, using up to 93% natural ingredients. Nat&Nove BIO is committed to a more sustainable lifestyle, offering vegan and certified organic hair care and shower gels. Laurence Dumont Institut brings professional hair removal rituals to your home, even for sensitive skin.

For millennials seeking fun and practical skincare products, Loua offers a creative and limitless range inspired by essential traveling beauty routines. Eugène Perma is dedicated to reducing their environmental impact, manufacturing their products in France and prioritizing shorter supply chains. Transparency is also key to their brand, as they strive to meet consumers' expectations.

Join the individuals who are shaping Eugène Perma's success and embrace their values of creativity, engagement, expertise, and audacity. Discover their mission, explore their brands, and be part of their journey towards a more sustainable future