Explore La Crosse is a non-profit organization representing the La Crosse County Convention and Visitors Bureau. Their mission is to promote the Upper Mississippi Valley region as a global tourism destination, increasing revenue, and stimulating economic development. They aim to enhance visitor spending and overnight stays by promoting leisure travel, conventions, sports, and events, all while highlighting the region's natural beauty and the talents of its residents.

Explore La Crosse offers a wide range of services to help you make the most of your visit to the region. Their website features a comprehensive directory of lodging and dining options, as well as a guide to the various attractions and activities available. Whether you're interested in arts and culture, birding, craft beverage trails, festivals, fishing, hunting, or road trips, they have all the information you need to plan your perfect trip.

In addition, Explore La Crosse provides a rivercam for real-time views of the beautiful Mississippi River, and a newsletter to keep you updated on upcoming events. Contact Explore La Crosse today to start planning your exciting and unforgettable experience in the La Crosse region