# Lofty

- **Website:** <https://expreach.com>
- **Primary alias:** `expreach.com`

## Description

Lofty is an all-in-one technology platform designed to help real estate agents, teams, brokers, and lenders grow their businesses. Its suite brings together customer relationship management, lead generation, IDX websites, marketing, team management, and transaction tools in one system. Powered by agentic AI, Lofty helps automate routine work, engage prospects, and identify sales opportunities, giving professionals more time to focus on clients and closings.

The platform includes a real estate CRM, AI agents for sales, homeowner outreach, and social media, plus automated Smart Plans for nurturing leads through email, text, calls, and direct mail. Website options include customizable IDX and hyperlocal sites, a WordPress IDX plugin, and services supporting SEO and visibility in AI-powered search. Marketing offerings cover social, Google, and Microsoft advertising, listing promotions, and direct mail. Lofty also provides a power dialer, mobile apps, transaction management, back-office support, and tools for connecting external AI agents. Customers can access guided onboarding, brokerage implementation, live training, and phone and email support seven days a week.

## Industries

- 📊 Business and Consumer Services
- 📊 Real Estate _(under Business and Consumer Services)_
- 🖥 Computers Electronics and Technology
- 🖥 Artificial Intelligence and Machine Learning _(under Computers Electronics and Technology)_

## Links

- [linkedin](https://linkedin.com/company/loftyplatform)
- [instagram](https://instagram.com/lofty_platform)
- [facebook](https://facebook.com/loftyplatform)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idaCWh4luJ/w/233/h/60/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791119265783)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idaCWh4luJ/w/1578/h/1578/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791119266286)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Kingfisher Daisy | #4b07a1 | accent |
| Bunting | #161a48 | dark |
| Royal Blue | #3b5cde | light |

## Fonts

- Manrope — asset _(google)_
- Manrope — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idaCWh4luJ/w/1128/h/191/idksS6_tl2.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791119265974)

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_Source: <https://brandfetch.com/expreach.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._