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Shoppable video for creators, publishers, and streamers.


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Fade is an interactive engagement and retention platform that revolutionizes the way viewers experience streaming TV. Designed for profitable engagements, Fade empowers viewers with a range of capabilities that enhance their content discovery and unified commerce experience. With Fade Lens, engagement and retention are seamlessly integrated into storytelling. Whether it's original content or advertising, Fade Lens enables viewers to discover, share, and buy directly from their favorite movies, shows, and AR experiences.

Imagine exploring a director's cut behind-the-scenes or delving into Emily's fashionable closet in Paris, all while ordering the finest local cuisine from a Barstool Sports episode. Fade creates a beautifully immersive solution that not only captivates audiences during TV viewing but also engages them long after the TV is turned off. As a minority-owned and woman-owned business, Fade is committed to providing top-quality technology solutions. Join us on this journey to transform the streaming TV landscape.

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