# Farther

- **Website:** <https://farther.com>
- **Primary alias:** `farther.com`
- **Founded:** 2019
- **Employees:** 51+
- **Location:** New York, New York, United States
- **Company kind:** PRIVATELY HELD

## Description

Farther is an intelligent wealth management firm that combines experienced financial advisors with technology to help clients coordinate their finances and pursue long-term wealth-building goals. Its platform brings investments, financial goals, properties, insurance, banking, documents, and other financial information together in one secure dashboard, with connectivity to Pershing, Apex, Schwab, Fidelity, and more than 90 additional custodians.

Farther offers tax-intelligent portfolio management designed to identify potential tax-saving opportunities and help keep more assets invested. Clients may also access curated private market investments intended to broaden diversification, alongside customized investment strategies and personalized financial guidance. The firm’s technology supports portfolio analysis, market operations, data management, and administrative tasks, allowing advisors to focus more on client needs. Additional features include cash management, performance dashboards, secure document sharing, and collaboration with a dedicated wealth team.

Farther serves individuals seeking advice across key financial life moments, offering advisor matching and opportunities to speak with its team. The company describes its approach as a combination of elevated wealth advice, investment solutions, and operational efficiency.

## Industries

- 💰 Finance

## Links

- [twitter](https://twitter.com/FartherFinance)
- [facebook](https://facebook.com/fartherfinance)
- [instagram](https://instagram.com/fartherfinance)
- [linkedin](https://linkedin.com/company/fartherfinance)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idQt35MQdA/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790430747814)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idQt35MQdA/w/256/h/256/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790430747754)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Mine Shaft | #333333 | dark |
| Pigeon Post | #a7bfd6 | light |
| Spring Wood | #f8f4f0 | accent |

## Fonts

- Arial — asset _(custom)_
- var(--font-sans) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idQt35MQdA/w/1500/h/500/idDozWetc6.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790430747930)

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_Source: <https://brandfetch.com/farther.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._