# Lazada

- **Website:** <https://firetok.com>
- **Primary alias:** `firetok.com`

## Description

Lazada Group, established in 2012, stands as Southeast Asia’s leading eCommerce platform, providing users with a seamless shopping experience across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a part of Alibaba Group since 2016, Lazada combines its exceptional technology, logistics, and payment systems to connect a diverse consumer base. 

Lazada offers various services, notably through its flagship feature, LazMall, which unites over 32,000 brands and guarantees product authenticity, rapid delivery, and a flexible return policy. The Lazada Marketplace empowers retailers by connecting them with millions of new customers, allowing them to sell products across 18 categories, including health, beauty, fashion, and home necessities.

Additionally, Lazada’s cross-border capability enables Southeast Asian consumers to access global brands while assisting local brands in reaching international markets. With a goal of serving 300 million customers by 2030, Lazada continues to redefine the retail landscape while enhancing the online shopping experience through cutting-edge technologies and logistics solutions.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idReKeYjds/w/300/h/68/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740321526535)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idReKeYjds/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740321527180)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cyan / Aqua | #00ffff | accent |

## Fonts

- Roboto-Regular — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idReKeYjds/w/1500/h/500/id9nvgIoiZ.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740321526701)

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_Source: <https://brandfetch.com/firetok.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._