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FirstData

@firstdata.io

First Data is a media platform that helps advertisers find online users based on their offline and online purchases.

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FirstData is a leading Canadian company that specializes in artificial intelligence and data analytics. Our innovative solution, First Data, is based on Big Data, specifically analyzing people's purchase transactions in stores and services. Using artificial intelligence, we build user profiles by analyzing transactions, identifying needs, and predicting future purchases.


Our unique purchase-based ad targeting guarantees effective communication with potential customers online. Through targeted advertising, we connect users with the right products at the right time, ensuring a personalized experience. Since our establishment in 2017, we have achieved significant milestones.


We have attracted investments from renowned brands across various industries such as FMCG, Pharma, Auto, Banks, Clothing, and Appliances. In 2020, we launched offline personalization through push notifications when customers enter a point of sale, resulting in substantial revenue and FCF growth. Moreover, we are proud to be the first martech company to partner with Visa in 2021.


Recognized for our excellence, we received the Data Fusion Rising Stars award in the cross-industry Big Data Data Fusion Awards. Currently, our services are available in the UAE, with plans to expand to Canada, Mexico, Brazil, Kazakhstan, Uzbekistan, India, Indonesia, and Turkey. At FirstData, we revolutionize marketing and empower agencies and brands to make data-driven decisions for a successful business

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Company Type

Privately Held

Company Size

11-50

Year Founded

2017

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