# First Hotels

- **Website:** <https://firsthotels.com>
- **Primary alias:** `firsthotels.com`

## Description

First Hotels is a hotel collection offering stays in Sweden, Norway, Denmark and Greenland. Its portfolio includes centrally located city hotels as well as properties near coastlines and natural landscapes, giving guests options for urban breaks, outdoor adventures and quieter getaways. The brand emphasizes personal service and modern comfort, with hotels positioned as welcoming bases for exploring local culture, attractions and scenery.

Guests can book accommodation through First Hotels, which promotes a best-price guarantee and provides offers for different types of travellers. These include discounts for weekend stays, young travellers, seniors and sports teams, as well as golf destinations and partner benefits. The First Member programme offers exclusive deals, discounts, partner offers and FirstCoins, with members receiving 11% off bookings according to the site. First Hotels also provides conference services and information for business customers, alongside booking support and reservation management. Whether planning a city visit, a coastal escape or a trip surrounded by nature, guests can explore the collection’s destinations and choose a stay suited to their plans.

## Industries

- ✈️ Travel and Tourism
- ✈️ Accommodation and Hotels _(under Travel and Tourism)_

## Links

- [linkedin](https://linkedin.com/company/22596)
- [facebook](https://facebook.com/FirstHotels)
- [instagram](https://instagram.com/first.hotels.official)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idW_q4Frlx/w/820/h/820/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1759177455372)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idW_q4Frlx/w/1080/h/1080/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790989634030)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Sepia Skin | #996d38 | accent |
| Black | #000000 | dark |
| Anzac | #e2a656 | light |

## Fonts

- Frutiger Next W01 — asset _(custom)_
- var(--font-host-grotesk) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idW_q4Frlx/w/748/h/127/id23mhQ_0U.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740580196512)

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_Source: <https://brandfetch.com/firsthotels.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._