# FIRST Insurance Funding of Canada

- **Website:** <https://firstinsurancefunding.ca>
- **Primary alias:** `firstinsurancefunding.ca`
- **Founded:** 2004
- **Employees:** 51+
- **Location:** Toronto, Ontario, Canada
- **Company kind:** PRIVATELY HELD

## Description

FIRST Canada is a leading brand providing comprehensive payment solutions to the Canadian insurance market. With over 20 years of premium finance experience in Canada and 30 years in the USA, FIRST Canada is part of the Wintrust family of companies, boasting over $52 billion in assets. As a part of the largest premium finance company in North America, FIRST Canada offers flexible payment options, including pay in full, monthly payments, and credit cards, for commercial insurance clients. Brokers, MGAs, and Carriers can partner with FIRST Canada to expand their offerings and provide more value, choice, and convenience to their clients. With pre-approved terms, competitive rates, and flexible payment options, FIRST Canada helps improve cash flow, reduce your receivables, and differentiate your value to your clients. Furthermore, FIRST Canada automates bespoke payment solutions for clients at the point of sale with their suite of market-ready APIs. Join FIRST Canada and revolutionize your payment processes to enhance your value proposition, receive payments faster, reduce receivables, own your client relationships, increase close ratios, and improve retention.

## Industries

- 💰 Finance

## Links

- [twitter](https://twitter.com/FirstInsCanada)
- [linkedin](https://linkedin.com/company/first-insurance-funding-of-canada)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idCHDIbWRn/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782926490611)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idCHDIbWRn/w/820/h/255/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1782926490512)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| White | #ffffff | light |
| Persian Green | #00989d | accent |

## Fonts

- verdana — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idCHDIbWRn/w/1500/h/500/idWkPXoBqA.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782926490858)

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_Source: <https://brandfetch.com/firstinsurancefunding.ca>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._