# First Reliance Bank

- **Website:** <https://firstreliance.com>
- **Primary alias:** `firstreliance.com`
- **Other aliases:** `US33615Q1004`, `FSRL`
- **Founded:** 1999
- **Employees:** 51+
- **Location:** Florence, South Carolina, United States
- **Company kind:** PUBLIC COMPANY

## Description

First Reliance Bank is a trusted and reliable brand that has been serving the Florence, SC banking community for nearly two decades. Their story is one of dedication to building strong relationships with customers by providing real value and trust in the community. Recognizing the negative impact of mergers and acquisitions on bank leadership and customer satisfaction, the founders saw the need for a better kind of bank. This led to the creation of First Reliance Bank, a bank driven by strong values and a community-oriented approach. First Reliance Bank offers a wide range of products and services to meet the personal and business banking needs of their customers. Personal products include checking and savings accounts, credit cards, personal loans, and mortgage options. They also provide wealth strategies to help individuals grow and manage their finances. For businesses, they offer checking and savings accounts, treasury services, business loans, and commercial real estate solutions. With a commitment to better banking and a focus on the community, First Reliance Bank goes beyond just financial transactions. They offer convenient online and mobile banking services, as well as programs to support local communities and events. Trustworthy and dependable, First Reliance Bank strives to make banking better for a better life.

## Industries

- 💰 Banking Credit and Lending _(under Finance)_
- 💰 Finance

## Links

- [instagram](https://instagram.com/firstreliance)
- [pinterest](https://pinterest.com/@firstreliance)
- [youtube](https://youtube.com/channel/UCT_yrpgbnNwQu-n-cjAQ51Q)
- [facebook](https://facebook.com/firstreliance)
- [linkedin](https://linkedin.com/company/firstreliance)
- [twitter](https://twitter.com/firstreliance)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idErAv3gb6/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1785005899751)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idErAv3gb6/w/386/h/122/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1785005899657)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| White | #ffffff | light |
| Midnight Blue | #002b5c | accent |

## Fonts

- Nunito Sans — asset _(google)_
- monospace — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idErAv3gb6/w/1128/h/191/idmMkQwGXy.jpeg?c=1bxid64Mup7aczewSAYMX&t=1785005899835)

---

_Source: <https://brandfetch.com/firstreliance.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._