# Fish Care

- **Website:** <https://fishcare.co.nz>
- **Primary alias:** `fishcare.co.nz`

## Description

FishCare is a dedicated initiative by LegaSea and the New Zealand Sportfishing Council, focused on promoting sustainable fishing practices among recreational fishers. With a commitment to protecting New Zealand's inshore fisheries, FishCare offers essential resources and guidelines, including best practice guides for handling Southern Bluefin Tuna and Yellowtail Kingfish. The organization emphasizes five core principles: reducing wastage, ensuring maximum survival of fish, optimal utilization, minimizing impact on ecosystems, and prioritizing safety for fishers. 

Through community engagement and comprehensive educational materials, FishCare encourages responsible fishing by advocating for kaitiakitanga, or guardianship of marine environments. Their vision is to maintain abundant fisheries for current and future generations, tackling the pressing issues of declining fish stocks due to overfishing. FishCare invites fishermen of all experience levels to adopt best practices to enhance the health of our oceans, ensuring that every catch contributes to a vibrant marine ecosystem. By utilizing these guidelines, anglers can make a significant impact on preserving New Zealand's precious fish resources.

## Industries

- 🏈 Sports
- 🏈 Fishing _(under Sports)_

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idbOC47yPH/w/185/h/251/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1722171593806)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Seagull | #86baea | accent |
| Shark | #191e23 | dark |
| White | #ffffff | light |

## Fonts

- Montserrat — asset _(google)_

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_Source: <https://brandfetch.com/fishcare.co.nz>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._