Flattered is a brand that embodies the Scandinavian philosophy of living, offering a new luxury experience for smart, independent, and conscious women. With a focus on considered design and uncompromising quality, Flattered aims to create products that stand the test of time and contribute to changing habits around unnecessary consumption. The brand is committed to being a force of positive change in the industry by making products that last longer and working with materials and processes that are better for the environment.

Flattered's journey began with a real-life couple, Hanna and Gustav, who were inspired to create sleek indoor slippers for women. They worked tirelessly to perfect their signature indoor ballet flat, which features an almond-shaped toe and a soft woolen insole. What started as a passion project has evolved into a global footwear and bag brand known for its commitment to craftsmanship and Scandinavian minimalistic design.

The founders are proud of Flattered's ability to offer quality products at an honest price, making them accessible to a wider audience. As a couple running the company, they face both challenges and rewards, but their top priority remains to drive development towards a smarter and more sustainable offering. Flattered strives to be a brand that not only delivers great products but also actively contributes to resolving the environmental issues in the footwear industry