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Flurry

@flurry.com

Flurry is a mobile app analytics platform for Android & iOS that empowers product, development and growth experts to build better apps that users love.

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About

Description

Flurry is a mobile analytics and advertising company based in the United States. It was founded in 2005 by Sean Byrnes and Gabriel Vanrenen, with the aim of providing mobile app developers with tools to analyze user data and monetize their applications. The company's headquarters is located in San Francisco, California.


Flurry initially started as a mobile application development platform, helping developers create and publish apps. However, it eventually shifted its focus towards providing comprehensive analytics solutions for mobile apps. Today, Flurry offers a range of products and services, including analytics, advertising, and audience segmentation tools for mobile app developers and marketers.


Operating on a global scale, Flurry has established notable partnerships and subsidiary companies. In 2014, the company was acquired by Yahoo, which integrated Flurry's analytics platform into its mobile advertising offerings. Flurry has since operated as a subsidiary of Yahoo, now Verizon Media.


In terms of market position, Flurry has become a leading player in the mobile analytics and advertising industry. Its analytics platform is widely used by app developers and provides insights into user behavior, demographics, and engagement metrics. This helps developers optimize their apps and target the right audience for their marketing campaigns.


Over the years, Flurry has achieved significant milestones. In 2013, it announced that its analytics platform was installed on more than 400,000 mobile apps across various platforms. In 2014, Flurry launched its AppSpot advertising network, allowing developers to monetize their apps by displaying targeted ads.


These developments have further strengthened Flurry's position in the market. As of the latest information, Flurry continues to operate under the Verizon Media umbrella. It remains focused on providing mobile analytics and advertising solutions to app developers and advertisers worldwide.


Flurry's platform is regularly updated to keep up with changing industry trends and evolving user needs. Although no major events or changes have been reported recently, Flurry remains a reliable and trusted choice for mobile app analytics and advertising

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Company Type

Public Company

Company Size

10,001+

Year Founded

2005

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