Flywheel Sports is a premier indoor cycling brand based in the United States. Founded in 2010 by Ruth Zukerman, Flywheel Sports quickly gained popularity for its innovative approach to spinning classes. The company's headquarters are located in New York City, where it was first established.

Flywheel Sports offers a variety of products and services centered around indoor cycling. Their main product is the Flywheel bike, a state-of-the-art indoor bike designed to provide a challenging and immersive cycling experience. Along with the bike, the company offers a range of classes led by highly trained instructors, combining high-intensity interval training with music and technology to create a motivating and energizing workout.

Flywheel Sports operates primarily in the United States, with over 40 locations across the country. The company aims to create a welcoming and inclusive environment for all fitness levels, offering classes suitable for beginners to advanced cyclists. Flywheel Sports has also expanded its presence internationally, with studios in Dubai, Singapore, and Saudi Arabia.

Notably, Flywheel Sports has entered into partnerships with other fitness brands to enhance its offerings. In 2017, the company announced a partnership with Peloton, a leading at-home fitness brand, allowing Flywheel bike owners to access Peloton's vast library of on-demand cycling classes. This partnership provided Flywheel Sports customers with a broader selection of workouts and increased convenience.

In terms of market position, Flywheel Sports is recognized as a leader in the indoor cycling industry. The company competes with other prominent brands like SoulCycle and Peloton, but it has managed to carve out a distinctive niche with its proprietary technology and performance tracking features. In recent years, Flywheel Sports faced some challenges, including legal disputes and financial difficulties.

In 2020, the company announced its decision to permanently close all of its brick-and-mortar studios due to the impact of the COVID-19 pandemic. Despite this setback, Flywheel Sports continues to offer its classes and training sessions through its Flywheel Home Bike platform, allowing customers to access their favorite workouts from the comfort of their own homes. In conclusion, Flywheel Sports is an influential indoor cycling brand based in the United States.

Despite facing some setbacks, the company has played a significant role in the fitness industry, offering innovative products and services to fitness enthusiasts across the globe