# Focus Financial

- **Website:** <https://focusfa.com>
- **Primary alias:** `focusfa.com`

## Description

Focus Financial is a Scottish financial advice brand serving individuals and businesses across the North East of Scotland. With offices in Aberdeen, Peterhead, Fraserburgh, Banff and Inverurie, it combines local service with a nationwide partnership as an appointed representative of 2plan wealth management Ltd, which is authorised and regulated by the Financial Conduct Authority.

The firm helps clients plan for long-term financial security through advice on retirement, investments, mortgages and insurance. Its approach is personal and conversational: advisers take time to understand each client’s circumstances and goals, explain options clearly, and develop tailored plans rather than relying on one-size-fits-all solutions. Focus Financial also provides ongoing support throughout the planning journey, aiming to make complex financial decisions easier to understand and manage.

To support secure client communication, the firm offers an online portal with financial overviews, messaging, notifications, and facilities for sharing and signing documents. Focus Financial emphasises confidentiality, transparency and duty of care, helping clients protect their information while working towards greater confidence in their financial future.

## Industries

- 💰 Finance
- 💰 Financial Planning and Management _(under Finance)_

## Links

- [facebook](https://facebook.com/focusfinancialadvisory)
- [linkedin](https://linkedin.com/company/focus-financial)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idsjem-iYS/w/820/h/263/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791999158506)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idsjem-iYS/w/2048/h/2048/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791999158880)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Bondi Blue | #0091bd | accent |
| Pickled Bluewood | #304b5b | dark |
| White | #ffffff | light |

## Fonts

- Arial — asset _(custom)_
- Montserrat — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idsjem-iYS/w/9401/h/1644/idvuDsqs9h.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791999160144)

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_Source: <https://brandfetch.com/focusfa.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._