# FoodStory Brands

- **Website:** <https://foodstorybrands.com>
- **Primary alias:** `foodstorybrands.com`
- **Founded:** 2017
- **Employees:** 11+
- **Location:** Phoenix, Arizona, United States
- **Company kind:** PRIVATELY HELD

## Description

FoodStory Brands is an award-winning food and beverage brand incubator focused on bringing compelling food stories to life. Based in Phoenix, Arizona, the company combines expertise in branding, licensing, culinary research and development, product development, consumer insights, analytics, creative design, storytelling, and marketing. It develops products and brand experiences for leading retailers, studios, and iconic brands, emphasizing bold innovation, authentic engagement, and speed to market.

Its portfolio spans several categories and occasions. Main Event offers performance-oriented nutrition developed with expertise from the UFC Performance Institute. Upper Cut provides premium deli meat and cheese snack trays, including globally inspired and vitality-focused options. Fresh Cravings makes salsa and hummus featuring fresh ingredients and bold flavors, while Mad Genius creates mashups that blend cuisines and reimagine comfort foods. In partnership with Paramount, FoodStory also offers Yellowstone-inspired cowboy cuisine, including coffee, seasonings, rubs, Angus chili, and breakfast meats.

FoodStory reports developing more than 500 SKUs, earning over 100 awards, engaging more than 300 million consumers, and donating over $1 million to communities.

## Industries

- 🍔 Food and Drink _(under Food and Drink)_
- 🍔 Food and Drink

## Links

- [facebook](https://facebook.com/FoodStoryBrands)
- [linkedin](https://linkedin.com/company/foodstorybrands)
- [twitter](https://twitter.com/FoodStoryBrands)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idntES2gMR/w/820/h/351/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791308873523)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idntES2gMR/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791308873608)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Torch Red | #f52121 | accent |
| Sherpa Blue | #004a59 | dark |
| Alto | #dddddd | light |

## Fonts

- PT Sans Narrow — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idntES2gMR/w/1128/h/191/idrgqD3d1C.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791308873723)

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_Source: <https://brandfetch.com/foodstorybrands.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._