# Freshpair

- **Website:** <https://freshpair.myshopify.com>
- **Primary alias:** `freshpair.myshopify.com`

## Description

Freshpair® is an innovative and prominent online retailer specializing in men’s and women’s intimate apparel, founded in 2000 as a quirky delivery service from a one-bedroom apartment at the University of Maryland. The brand quickly gained traction and moved its operations to New York in 2004, becoming the largest online destination for men's underwear and a leading source for women's lingerie. Committed to comfort and fit, Freshpair® offers a wide selection of products including various styles of underwear, shapewear, activewear, and sleepwear, all curated from over 100 top brands like Calvin Klein, 2xist, and Wacoal.

At Freshpair®, the focus is not only on aesthetics but also on ensuring that every customer feels confident and comfortable in their undergarments. Their Expert Advice section is a valuable resource, offering guidance on fit and style to help customers choose the best options for their body type. With a dedication to customer satisfaction, Freshpair® continues to redefine intimate apparel shopping online.

## Industries

- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🛍 E-commerce and Shopping
- 📊 Business and Consumer Services
- 📊 Textiles _(under Business and Consumer Services)_

## Links

- [youtube](https://youtube.com/channel/UC5d1a6wvNAwcPwV3wSTqxHQ)
- [twitter](https://twitter.com/freshpair)
- [instagram](https://instagram.com/freshpair.official)
- [facebook](https://facebook.com/Freshpair)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id7HiMgH5x/w/170/h/43/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1730704477179)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id7HiMgH5x/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1730704477611)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| White | #ffffff | accent |
| Mojo | #c03838 | dark |
| Jordy Blue | #91cdf1 | light |

## Fonts

- Helvetica Neue — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id7HiMgH5x/w/1500/h/500/idK_MOJuKW.jpeg?c=1bxid64Mup7aczewSAYMX&t=1730704477479)

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_Source: <https://brandfetch.com/freshpair.myshopify.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._