# Gaatha ~ A tale of crafts

- **Website:** <https://gaatha.com>
- **Primary alias:** `gaatha.com`
- **Founded:** 2009
- **Employees:** 11+
- **Location:** Rasta, Gujarat, India
- **Company kind:** PRIVATELY HELD

## Description

Gaatha is a brand that celebrates the rich and diverse handicrafts of India, directly sourced from Indian artisans. With over 200 stories about Indian crafts, cultures, folk tales, customs, and communities from 27 states of India, Gaatha aims to bring back the respect and wealth to these beautiful craft clusters. Their mission goes beyond just research and documentation - they strive to restore pride and provide serious commercial opportunities to the artisans. Gaatha believes that crafts sell not just on their features, but on the processes, stories, and heritage behind them. Through their online shop, you can easily buy Indian handicrafts and support these talented artisans. Gaatha also offers research and archive services, consultancy projects, and operates a blog to further showcase and promote Indian handmade crafts. Join Gaatha on their journey to recognize and uplift the faceless artisans of India.

## Industries

- 🛍 E-commerce and Shopping

## Links

- [pinterest](https://pinterest.com/@gaatha)
- [twitter](https://twitter.com/Gaathacrafts)
- [instagram](https://instagram.com/gaatha.handicrafts)
- [linkedin](https://linkedin.com/company/gaatha)
- [facebook](https://facebook.com/Gaatha-A-Tale-Of-Crafts-107653209275654)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idpWjwmkIZ/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775366860555)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idpWjwmkIZ/w/216/h/150/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1775366860476)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #010101 | dark |
| Island Spice | #fffdee | light |
| Antique Brass | #ce8460 | accent |

## Fonts

- serif — asset _(custom)_
- Open Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idpWjwmkIZ/w/1500/h/500/idV1FsKfbY.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775366860763)

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_Source: <https://brandfetch.com/gaatha.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._