Gazepoint is a leading brand that offers eye-tracking software for marketers. With their innovative technology, you can see your products through the eyes of your customers, gaining valuable insights to enhance your marketing strategies. Gazepoint provides affordable solutions for eye tracking, neuromarketing, and biometric research.

They offer a wide range of products and services tailored to meet the needs of various industries. For marketers, Gazepoint offers eye-tracking software that allows you to create data-driven designs and optimize user engagement and interaction. Their UX Bundles enable you to visualize usage patterns, gather objective data, and enhance the user experience.

The software includes features like heat maps, pupil diameter measurement, areas of interest (AOIs), Thinkaloud voice and webcam recording, and click scrolling behavior. Gazepoint's eye-tracking technology also finds applications in academic research, medical research, and corporate development. It has been widely utilized as a teaching tool and in various research studies worldwide.

Additionally, eye tracking is used in medical applications such as glaucoma testing and dyslexia diagnosis. With Gazepoint, you can access affordable eye-tracking hardware and software packages to drive new discoveries and innovations in fields ranging from medicine to marketing. Take advantage of their reliable technology and join the race towards the future.

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