# Matter Content Agency

- **Website:** <https://gicom.be>
- **Primary alias:** `gicom.be`
- **Founded:** 1981
- **Employees:** 11+
- **Location:** Antwerp, Flanders, Belgium
- **Company kind:** SELF OWNED

## Description

Matter is a content marketing agency that helps ambitious brands, organizations, governments, retailers, and retail media platforms create meaningful content and lasting business value. Its approach is “human first, AI-assisted”: people lead authenticity, creativity, and quality, while AI supports speed, scalability, and personalization. Matter develops content ecosystems that give brands rhythm, direction, and meaning, helping them build trust and long-term relevance.

Its services include content marketing, retail media content, content strategy, internal communication, and member engagement. The agency helps clients turn scattered messages into cohesive brand stories, connect employees with organizational missions, strengthen loyalty among members and communities, and make content a potential revenue driver for retailers and media platforms. Its AI-assisted content offering complements this work.

Matter’s featured projects include content platforms and engagement initiatives for organizations such as PFZW, AS Watson, Albert Heijn’s Allerhande, and Delhaize. The agency has offices in Amstelveen in the Netherlands, Kontich in Belgium, and New York in the United States.

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [linkedin](https://linkedin.com/company/matter-content-agency)
- [facebook](https://facebook.com/Gicom.be)
- [twitter](https://twitter.com/_gicom)
- [instagram](https://instagram.com/mattercontentagency)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id3Wfa6nsK/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791271893735)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id3Wfa6nsK/w/1259/h/316/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1773348643257)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Mine Shaft | #282828 | dark |
| White | #ffffff | light |
| Violet Red | #ee2c82 | accent |

## Fonts

- ETmodules — asset _(custom)_
- AvenirPro — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id3Wfa6nsK/w/200/h/50/idGW4oMrHS.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791271894056)

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_Source: <https://brandfetch.com/gicom.be>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._