# Global Tuna Alliance

- **Website:** <https://globaltunaalliance.com>
- **Primary alias:** `globaltunaalliance.com`
- **Founded:** 2019
- **Employees:** 2+
- **Location:** London, England, United Kingdom
- **Company kind:** NON PROFIT

## Description

Global Tuna Alliance (GTA) is a sector-wide, multi-stakeholder initiative that aims to address sustainability issues in the global tuna supply chain. Established in 2019 as a foundation under the laws of the Netherlands, GTA's mission is to build a shared, global, and non-competitive solution. The GTA focuses on actively engaging decision-makers and implementing sustainable sourcing practices through its partnerships. Surprisingly, it is not NGOs or governments, but the market itself, particularly retailers with a shared interest in tuna sales, that are advocating for sustainability in tuna fishing. To guide its actions, the GTA has launched a Five-Year Strategy in 2021. This strategy outlines a roadmap for stakeholders and partners to enhance transparency, traceability, environmental performance, and social responsibility within the tuna industry. By aligning with three core pillars, GTA is committed to promoting a sustainable and responsible future for the global tuna supply chain. For more information, resources, and updates, visit the GTA's website or contact them directly.

## Industries

- 🏭 Agriculture _(under Heavy Industry and Engineering)_
- 🏭 Heavy Industry and Engineering

## Links

- [youtube](https://youtube.com/channel/UCe5IV96cEYZdE2aDss1smDQ)
- [twitter](https://twitter.com/GlobalTuna)
- [linkedin](https://linkedin.com/company/global-tuna-alliance)
- [instagram](https://instagram.com/globaltuna)
- [facebook](https://facebook.com/globaltunaalliance)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idRefJ9M30/w/300/h/294/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1779671723924)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idRefJ9M30/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1779671724025)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Lemon | #ffe70d | accent |
| Orient | #005a87 | dark |
| Malibu | #8ed1fc | light |

## Fonts

- Gotham — asset _(custom)_
- Montserrat — asset _(google)_
- serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idRefJ9M30/w/1500/h/500/idg47fx-td.jpeg?c=1bxid64Mup7aczewSAYMX&t=1779671724163)

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_Source: <https://brandfetch.com/globaltunaalliance.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._