Goldbug is a renowned brand that was founded in 1968 by Bill Gold, inspired by his discovery of the innovative TV Bootee. Starting with just one infant bootie product, Goldbug has now become the largest distributor of infant and children's accessories in the U. S.

The brand, which is owned and operated by Katherine Gold, the daughter of Bill Gold, continues to excel in accessorizing generations of children through its creative designs, manufacturing expertise, and strong retail relationships. Goldbug's products are available through well-known retail partners like Walmart, Target, Kohl’s, Carters, OshKosh, and Amazon. In fact, the brand was recognized as Walmart's vendor of the year for infant apparel in 2020.

Goldbug is also a leader in travel accessories for infants, having introduced the first patented infant head support in 1979. The travel product line includes head supports, travel mirrors, harnesses, backpacks, and more. With long-standing licensing relationships with beloved brands like Disney, Goldbug continues to design, manufacture, and distribute a wide range of accessories including apparel, shoes, socks, sunglasses, jewelry, and headwear.

The brand's goal is to simplify the lives of busy parents while ensuring children are stylishly accessorized from head to toe. Goldbug's commitment to delivering high-quality, trend-right accessories has earned it a reputation as one of the largest and most respected distributors in the United States