GoldieBlox is a brand that aims to inspire and engage young girls in the fields of science, technology, engineering, and math (STEM). At the age of six, many girls begin to lose interest in these subjects, which is a cultural rather than biological phenomenon. GoldieBlox recognizes the importance of nurturing girls' curiosity and creativity during this critical stage of development.

Through shows, toys, and creative campaigns, GoldieBlox introduces girls (and often their parents) to the exciting world of STEM, making it fun and accessible. The brand also celebrates diverse and badass female STEM role models, who are still unfortunately rare to see. GoldieBlox believes that STEM is cool and empowers children to invent, design, and build.

They understand that today's kids will have jobs that don't even exist yet, but they know that STEM skills will play a crucial role. With their mission to prepare young minds for the future, GoldieBlox has already made a profound impact on the toy and media industry and continues to reach millions of girls worldwide