# GOOD Travel

- **Website:** <https://good-travel.org>
- **Primary alias:** `good-travel.org`
- **Founded:** 2013
- **Employees:** 2+
- **Location:** Lower Hutt, Wellington, New Zealand
- **Company kind:** PRIVATELY HELD

## Description

GOOD Travel is a social enterprise and the Centre for GOOD Travel dedicated to transforming the travel industry for a thriving world. They offer a variety of products and services to promote regenerative and responsible tourism. Their Experiences include intentionally designed small group trips and independent adventures in destinations like New Zealand, Peru, South Africa, Thailand, and Iceland. These trips aim to create meaningful connections and contribute to thriving communities, places, and ecosystems. GOOD Travel also focuses on Capability Building, providing opportunities to develop new skills and knowledge for a regenerative approach to tourism. They offer advisory, consulting, courses, and resources to help individuals and organizations make a positive impact in the industry. Storytelling is another key aspect of the brand, with a commitment to leveraging lesser heard stories and creating a new narrative for tourism. They offer storytelling courses and engage in community engagement through their podcast and blog. Join GOOD Travel on their transformative journey and contribute to a thriving world. Let's explore, grow, and create together.

## Industries

- ✈️ Transportation and Excursions _(under Travel and Tourism)_
- ✈️ Travel and Tourism

## Links

- [twitter](https://twitter.com/goodtravellers)
- [instagram](https://instagram.com/travellinggood)
- [linkedin](https://linkedin.com/company/3130562)
- [facebook](https://facebook.com/TravellingGOOD)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idO1gasAO2/w/218/h/90/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1775245967124)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idO1gasAO2/w/1500/h/1500/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775245967510)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Vista Blue | #92d1bb | accent |
| Surfie Green | #0c7872 | dark |
| Viking | #71c8db | light |

## Fonts

- system-ui — asset _(system)_
- Open Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idO1gasAO2/w/1500/h/500/id_z-gEKai.jpeg?c=1bxid64Mup7aczewSAYMX&t=1736938463748)

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_Source: <https://brandfetch.com/good-travel.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._